Where do your website customers come from?
This is the first episode of a special 5 part series to help you measure your website success. Adam and Simon run through their top 5 metrics to help you measure how effectively your website is working for you. Subscribe to get a notification when the next episode is out! Metric 1: Traffic Source (Traffic Acquisition) This tells you where your customer has come from to get to your website. This is a really effective way to measure if your marketing is working as you can see what channel is sending you the most traffic. What else can you tell from this report? Check out this episode to find out.
To get started with Google Analytics use this getting started guide. https://support.google.com/analytics/answer/1008015?hl=en